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The Weekly's Five-Year Skinniversary 2017-07-26

A little over five years ago a fledgling Shanghai-based marketing agency was unable to find relevant and reliable marketing information about China. Hopeful of filling that gap, that agency started the Weekly Skinny. Our goal was to aid busy marketer

China-KOLs

China's KOL Rules from Beijing Not Affecting Popularity 2017-07-19

When a Chinese consumer makes a decision – from picking a bottle of water, to choosing which country will best educate their child – the influence of KOLs (Key Opinion Leaders) can be dramatic. A feature of Chinese thought since the days of Chair

sheera

Alibaba Looks to Push the Business World into the "She Era" 2017-07-17

“The arc of history is long and it bends towards justice” – yet sometimes it needs a little push to get there. Invoking the spirit of Martin Luther King, Jr., World Bank Group president Jim Yong Kim framed the outlook from Monday’s She Era 20

Chinese-animal-testing

Selling in China at What Cost? 2017-07-12

The glimmering prize of the China market has led many foreign brands to make sacrifices in their pursuit of Chinese wallets. The $50-billion-plus beauty industry is particularly symptomatic – a field dominated by international brands. Chinese fema

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How does your city compare?

How does your city compare?

China’s soaring urbanisation rates are creating countless opportunities outside of the traditional markets like Shanghai, Beijing and Guangzhou. There are 112 cities in China with more people than San Francisco for example.

How does your city compare?FIND OUT HERE

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