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What's Driving China's Rural Revitalisation is What it Means for Brands 2018-10-17

Ten years ago, the average dairy farm in China had three cows. With millions of peasants tending postage-stamp sized lots, educating them on basic farming techniques such as responsible pesticide use was nigh impossible. Each batch of milk from each

The Wacky World of KOLs in China 2018-10-10

Welcome to this week's Skinny on China; we hope it was a great break for those who were off over Golden Week. Aside from the annual inundation of tourist sites, transport hubs and highways, the most talked-about news of the break was the reappearance

Why US Brands Should be Interested in China's Golden Week Tourists 2018-09-26

No holiday period provides a better barometer for the state of tourism and general consumer sentiment in China than the October Golden Week. Unlike Chinese New Year when the majority of Chinese return home to their families, October National Day Holi

China's Correlation Between Video Games and Kittens 2018-09-19

Chinese males have an obsession with gaming, so say the numbers. China's $38 billion gaming market is worth more than four times its movie industry. The country's infatuation has contributed to eSports becoming a medal event at the 2022 Asian Games

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How does your city compare?

How does your city compare?

China’s soaring urbanisation rates are creating countless opportunities outside of the traditional markets like Shanghai, Beijing and Guangzhou. There are 112 cities in China with more people than San Francisco for example.

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