Signs of China Opening Up Again by Early 2022 2021-10-20

Signs of China Opening Up Again by Early 2022

The news was looking grim late last month when Beijing announced that snow sports fans would not be allowed to ...
Positive Developments for IP Protection in China 2021-10-13

Positive Developments for IP Protection in China

Intellectual Property theft has long been a challenge for brands in China. From luxury bags, to medical devices, to lipstick, ...

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Rolls-Royce’s China Lesson About Engaging the Wrong Brand Endorsers 2021-10-12

Rolls-Royce’s China Lesson About Engaging the Wrong Brand Endorsers

Accessible Data For Chinese Marketing Decisions 2021-09-29

Accessible Data For Chinese Marketing Decisions

Localising Beyond China's Gen-Zers and Millennials 2021-09-22

Localising Beyond China's Gen-Zers and Millennials

Keeping Up With China's Evolving Customer Journeys 2021-09-15

Keeping Up With China's Evolving Customer Journeys

What the Purge of 'Negative Influences' Shaping China's Culture Means for Brands 2021-09-08

What the Purge of 'Negative Influences' Shaping China's Culture Means for Brands

Charity is the New Black for China's Tech Giants 2021-09-01

Charity is the New Black for China's Tech Giants

Magnum's Important Chinese Lesson with Ingredients Double Standards 2021-08-25

Magnum's Important Chinese Lesson with Ingredients Double Standards

Beijing’s Crackdown on China’s Idol Obsessives 2021-08-18

Beijing’s Crackdown on China’s Idol Obsessives

Why Chinese Brands' Strategies are Important to Brands Everywhere 2021-08-11

Why Chinese Brands' Strategies are Important to Brands Everywhere

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