Mark Tanner
25 January 2016 0 Comments

Chinese youth, also known as the Millennials, are the country’s main hope to lead the consumption revolution.  They already earn more, spend more and travel more than older generations.  With a population the size of the USA, as they grow older and wealthier, they will only contribute more to China’s, and the world’s, consumption. It’s a good idea to understand them as they’re likely to be buying whatever you’re selling. We hope the infographic below helps:

Chinese Millennials Infographic

To find out more about Chinese consumers and what they like, check out China Skinny’s WeChat infographic or subscribe to our weekly newsletter.