How Best to Target China's Diverse Cities 2018-12-05

How Best to Target China's Diverse Cities

If you’re already exporting to China, we’re guessing you’re probably also selling to a host of other countries – markets ...
How Not to Market to Chinese Consumers 2018-11-28

How Not to Market to Chinese Consumers

For the past few years, we’ve been seeing an ascent of Chinese brands playing on retro themes and nostalgia. Whilst ...

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