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Our latest articles
2020-04-01
The Importance of Communicating with Customers During a Crisis
Most in China think that the worst is behind them. Yet that sentiment remains tempered by concerns about the spread
...
2020-03-25
Case Study: Coronavirus Opportunities are Redefining Marketing Strategies in China
Every crisis drives the need for creative solutions to solve newfound issues. COVID-19 has provided many examples where businesses have
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2020-03-04
Sheryl Shen’s Tour of a Shanghai Shopping Mall and Hot Pot Restaurant During the Coronavirus
2020-03-03
5 Charts: The Coronavirus' Impact on the Retail Industry
2020-03-03
A Guide to Chinese Consumer Lingo For Brands
2020-02-26
Green Shoots and 'Dangerous Opportunities' During the Coronavirus Outbreak
2020-02-25
Kerr Shan's Tour of Shanghai Streets and Aldi Supermarket During the Coronavirus Outbreak
2020-02-25
Sheryl Shen's Tour of Hema Supermarket During the Coronavirus Outbreak
2020-02-24
WeChat's New Channels - Douyin Killer? What It Means For Your Brand
2020-02-24
Infographic: Coronavirus Impacts on Industries
2020-02-19
How to Read the Coronavirus' Impact on Chinese Consumer Behaviour
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