Mark Tanner
12 December 2016 0 Comments

Baidu is China’s most popular search engine, accounting for 80% of the search market. Taking stock of the top search terms on Baidu is another way to understand what is important to Chinese consumers to help ensure marketing is relevant and ‘on trend.’ The following infographic is a snapshot of the top search terms for the year between January and the middle of November.

Baidu top search terms 2016